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Internship Performance Marketing

Netherlands, Noord-Holland, Amsterdam (HQ)Internships

Job description

Are you ready to join the blue tire movement?

Hi, we are Swapfiets! 👋 The bicycle subscription where you are always assured of a working bicycle. Our mission? Making cities more livable and sustainable under the motto 'buy less, use more'.

Do you see a challenge instead of a problem? And are you ready for an acceleration in your career? Then you are ready for the Swapfiets adventure!

For our Marketing team we are looking for a: Marketing intern who gets new customers excited to join Swapfiets and thinks about ways to keep customers with Swapfiets as long as possible.

Your goal

We are looking for a Marketing Intern with a focus on getting new members excited about joining Swapfiets. Besides that your main goal will be to improve the loyalty of our current members. As our intern you will have the opportunity to work on a variety of projects in a dynamic environment where you can collaborate with our marketing team. You will help drive our funnel from acquisition of new members through optimized website conversions to great loyalty of our members across our 9 markets. In addition you will be supporting our marketing department with the management of paid advertising campaigns, researching market trends and contributing to the analysis of our campaign performance and customer loyalty.

Would you like to work within one of the fastest growing organizations in Europe and would you like to contribute to a sustainable future? Then you have come to the right place at Swapfiets!

Want to make sure the rest of Europe will cycle on blue tires in the future? 🚲 Then read on!

Your responsibilities

  • Lead projects that aim to make the experience for Swapfiets members even better;

  • Work on projects that increase the number of new customers coming in;

  • Assist with the management of Facebook/Instagram campaigns;

  • Assist with the management of Google Ad campaigns;

  • Research new markets trends that could improve overall acquisition & retention goals;

  • Gather data from performance campaigns for ongoing reporting;

  • Provide opinions and insights on A/B testing for creatives.

  • Assist with developing & implementing the email marketing strategy for Swapfiets members.

  • Work on new propositions for Swapfiets members.

Job requirements

Your profile

You are a student in the field of business administration, marketing, communications or digital. You are enthusiastic about performance marketing, loyalty and customer experience and you are ready to improve your skills together with us at Swapfiets. You will jump in right in time as we are planning to make a big impact with a renewed acquisition and retention strategy.

You’ll bring:

  • Minimum HBO-working and thinking level;

  • Strong affinity with numbers and analytically driven;

  • Interested in the newest marketing strategies;

  • Fluent in Dutch & English.

  • Available for at least three days per week (fulltime is preferable)

  • Hands-on mentality


You can now directly apply for this vacancy.

  • As soon as we think: you've got what it takes to qualify for this position, our recruitment team will contact you to check some basic information and ask you about some of your previous successes related to the role.

  • Next, if we believe there is a match you will be invited for an interview with two of our team members.

  • Are you and Swapfiets still as enthusiastic at the end of the process? Then you will receive an offer to join the Swapfiets team!

Answer your questions

Do you have questions about this vacancy? Contact our recruiter via We are not interested in working together with recruitment agencies.