Product Designer (UI/UX)

  • Tech
  • Amsterdam (HQ), Netherlands

Product Designer (UI/UX)

Job description

Want to turn the world of cycling upside down and take the digital experience of more than 240,000 members to the highest level?

We are Swapfiets; started in 2014 and currently active in 70+ cities, across 9 different countries. At our HQ in Amsterdam, we work with around a hundred colleagues to offer the very best user experience to our members, who in turn receive epic service from a team of 1500+ Swappers and Mechanics.

Discovering, analyzing, sketching, designing, shipping - your passion to launch new things as simple and early as possible makes sure we learn how people interact with our products. You’re responsible for creating experiences that are simple, service-oriented and bring convenience: always thinking one step ahead. You do this together with your (scrum) product team, with whom you deliver solutions that drive user value and help contribute to business success.

What your day looks like
In this role you own the entire design process for your product. On a daily basis, you are busy with mapping out customer journeys, defining a promising hypothesis based on data, coming up with new innovative ideas for product improvements, conducting user interviews, leading design sprints with stakeholders, making rough sketches, prototyping, detailing designs for all states, analyzing data, etc. You own and appreciate it all. You enjoy getting close to the user and understand the importance of qualitative and quantitative insights for your designs. This position is in the Service & Operations area, where you will contribute to products used by our colleagues to deliver epic service to our members

Your responsibilities

  • Lead product design and innovation for 1 digital product
  • Accountable for the usability of delivered solutions
  • Lead user journeys mappings, research, prototyping, wireframing and user testing
  • Lead solution definition, validated with user testing, team & stakeholders
  • Advocate for user-first thinking, sharing & challenging user insights across the board
  • Suggest improvements to the digital product design life cycle and practice; implementation of best practices within your team
  • Contribute to and facilitate design thinking and practice within your team
  • Coach junior colleagues on design practice, thinking and outcome contribution

What Swapfiets offers you

  • Your own Swapfiets (lend-lease) 🚲!

  • 32 vacation days (that’s right, next to 25 vacation days you can use your 7 Swap days as you please)

  • A solid pension plan and a discount on your health insurance

  • MacBook or a Windows laptop (what you prefer)

  • Lots of responsibility, challenging work, and friendly colleagues

  • Travel allowance (if you live more than 11 km away from the office, otherwise you’ll just use your Swapfiets, right.. 😎?)

  • Delicious lunch at the office for a small contribution

  • Onefit for Business arrangement (to promote your healthy lifestyle!)

  • Education budget in order to improve your skills & knowledge

  • Learning programs developed by our L&D department

  • Lots of workshops and inspirational talks

  • One day off per year to do voluntary work paid by Swapfiets

  • Flexibility in working from home/ at our brand new (!) office at the Molukkenstraat.


The ideal candidate will have:

  • Higher vocational working and thinking level
  • Minimum of 2-4 years experience working as a Product Designer or 3-5 years as a Junior Product Designer or a similar role working on digital products
  • Brings a solid portfolio covering one or more digital products and industries
  • Basic understanding of user discovery and testing methodologies
  • Experienced with participating in design sprints and contributing to building design practice
  • Problem solver and customer-centered, detail oriented and critical thinker;
  • Experience with Scrum way of working
  • Experience with design tools like Adobe XD, Sketch and Figma
  • Experience with business process mapping and designing flows that help collect clean data

Are you ready to join a team with high ambitions?
We are growing fast internationally. With your help, we want to continue expanding. What we are most proud of is how much we have already achieved as a team. Our team (around 30 developers, testers, designers, and product managers) is characterized by a positive and collaborative atmosphere, flexibility, and ownership. But also: lots of humor, after-work activities (boot camp, climbing, cycling, hackathons), daily lunches, and Friday afternoon drinks. 

You can now directly apply for this vacancy. As soon as we think: you've got what it takes to qualify for this position, our recruitment team will contact you to check some basic information and ask you about some of your previous successes related to the role. Next, the first interview is with a Product Manager and our Head of digital Product. The second interview is held with two team members, followed by a third-round, which is a case presentation (prepared at home). The fourth round is an informal coffee with our Data, Digital and Technology Director. Are you and Swapfiets still as enthusiastic at the end of the process? Then you will receive an offer to join the Swapfiets team.

Answer your questions

Do you have questions about this vacancy? Contact our recruiter via We are not interested in working together with recruitment agencies.