We are Swapfiets: the bike membership. Started in 2014, started scaling in 2017 and are currently active in nearly 70 cities, across 9 different countries. We are on a mission to lead the movement to more liveable cities across Europe. Currently we have over 220,000 members on a blue tire.
We are looking for a Social Media & Content Marketeer based in Amsterdam. In this role, you will be part of the Marketing Team and get full responsibility for our Social Media & Content Strategy and manage all Owned Media Channels across 9 markets.
It’s an exciting time to join our mission, having been voted the 10th fastest growing company by the Financial times and one of the most innovative companies by Forbes Magazine, and rapidly accelerating our product portfolio as well as our geographic footprint. We move fast, and we are all committed and excited about our mission.
Develops the Global Social Media Strategy & Annual plan;
Leads and manages monthly Social Content Calendar (from a strategic level) across 9 markets;
Manages and directs all Owned Channel content; blogs / newsletters / web & digital content;
Leads the translation process/ channel publishing / liaising with media agencies for boosting with media;
Develops Global Influencer Strategy + execution together with local Brand Managers;
Creates the Owned Media Plan for Global Campaigns;
Hands-on approach to content creation (organising product shoots/social shoots) together with the Creative Director;
Analyzes and interprets owned media results and shares actionable learnings;
Keeps up with knowledge and genuine interest in cutting edge social platforms, new features etcs and keeps the team inspired and up to date with the fast-paced world of social.
Academic working and thinking level;
3-5 years of relevant work experience in Owned Media / Social Media;
Self directed learner;
Great team player and strong independent worker;
Ability to collaborate with multiple disciplines (creative director, designers, copy writers, brand managers, marketing managers);
Can work with challenging deadlines but is also not afraid to push back when things aren't feasible;
Has a track record of headline-grabbing social content;
Is proactive and always looking for wonderful ways to make our brand stand out.